by Laura DeVries | Apr 14, 2022 | Communications, Marketing
Finding meaning and purpose in life is something that most Americans think about on a regular basis. Imagine if we all had time to use the power of focus to find meaning and purpose in our personal and professional lives. When working in the...
by Laura DeVries | Dec 17, 2021 | Marketing
Marketing tactics have had to chase whatever new medium attracts an audience. When one day magazines were the way to advertise, blogs are now 63% more likely to influence buyers. As the business trends of 2022 change, so will marketing strategies. We...
by Laura DeVries | Jul 13, 2021 | Communications, Content Management, Cookies, Marketing
Just like fortune cookies, internet cookies carry a message inside a small data file. If you use the internet, you’ve seen the pop-up asking you to “allow cookies.” This is not a new term, but there are some people who are still confused about what...
by Laura DeVries | Jun 14, 2021 | Marketing
Depending on how long you’ve been in business, you may have started marketing with direct mail and eventually moved to marketing with email, but which one is better for your business? Marketing is a science and involves scientific studies to determine the best...
by Laura DeVries | Feb 10, 2021 | Marketing
Since the pandemic hit in early 2020, around 42% of the American workforce now works from home (WFH). While some companies have moved to completely WFH, others have a mix of in-office and online workers. Whichever one your business has switched to, you might...
by Laura DeVries | Nov 9, 2020 | Marketing
Did you know that 90% of consumers haven’t made their mind about a brand before they start searching? This means your online presence and how you market your business is key to your company’s success. But you can’t just go about marketing at a whim....