Sep 15, 2021 | Communications, Networking, Sales

How to Plan the Perfect Elevator Pitch Well in Advance

Laura DeVries

Laura DeVries

One of the most common interview questions is “Tell me about yourself.”

As a professional, are you always on your toes with the best elevator pitch to answer this?

If not and you don’t want to be caught off guard, you might be interested in learning how to write an elevator pitch so you’re prepared any time you run into an opportunity to sell yourself.

Even in a planned meeting, people want you to get to the point.

An effective elevator pitch is a great tool to help you achieve your goals. It should give an overview of your skills and abilities in a speech that’s 60 seconds or less.

Keep reading to learn how to plan an elevator pitch with these tips on how to make an elevator pitch that sells.

What is an Elevator Pitch?

An elevator pitch is a brief overview of what you do and why someone should want to know more about you. It needs to create interest and explain what makes you unique. It should be persuasive and memorable as well. It’s called an elevator pitch because it should last no longer than a quick elevator ride.

Key Components of an Elevator Pitch

Coming up with the perfect elevator pitch takes some planning. It needs to sound natural in your conversation and be compelling. Let’s look at the steps to creating a value proposition.

  1. What is Your Objective? 

Are you pushing a great new product? Are you selling yourself for a new job or promotion? Are you explaining what your company has to offer?

Define the purpose of your elevator pitch to keep it focused. Put everything you want someone to know about you into a concise speech.

  1. Explain Who You Are and What You Do

Be ready to explain these things to anyone who asks. Explain how you are uniquely qualified to solve a problem or fill a position.

Be enthusiastic in your explanation and include a statement on how effective you are in solving problems.

  1. Put It All Together and Practice 

Once you have defined your objective and what problem you can solve, put it all together. Practice by reading it aloud with a stopwatch to perfect your timing.

If it’s too long, cut out unnecessary information. Remember to keep it short and to the point.

Practice it until it becomes second nature. Be mindful of your inflection and body language. Though you’re rehearsing, it shouldn’t sound rehearsed.

Increase Sales With Your Value Proposition 

When you write a sales pitch, it should explain why someone should purchase what you are selling even if it’s you. Your value proposition needs to clearly show what makes you different or unique and the best choice out there.

Looking for ways to increase your sales with marketing strategies that work? CommCore Marketing is at your service. Contact us today by phone, email, or via our online form to see what we can do for you.

Laura DeVries

Laura DeVries