by Laura DeVries | Oct 13, 2015 | Hiring
In this time of technology and online social chatter, it’s important to get your name out there. But more often than not we find ourselves so busy and wrapped up in our work for clients that we forget about our own marketing efforts. So what do you do if you don’t...
by Laura DeVries | Sep 15, 2015 | Company Branding
What is a value statement? A value statement is a declaration of a business’s top priorities and beliefs. These are used not only to remind employees of what a business’s goals are, but to connect with targeted consumers. Your value statement, like your brand,...
by Laura DeVries | Jul 4, 2015 | Networking
When we’re busy running our businesses, we hardly think we have the time to build relationships with other businesspeople. But the truth is that your success really is dependent not only who you know but who knows you. The connections we build with others are...
by Laura DeVries | Apr 24, 2015 | Company Branding, Graphic Design
As a graphic designer and marketing professional, I often work with new clients that already have an existing logo. To move forward using that logo, I ask them to send me their original logo artwork so I can start working on their content. Then comes the nagging...
