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5 Key Strategies to Unifying Your Brand Identity

by Laura DeVries | Apr 15, 2019 | Company Branding, Graphic Design, Marketing, Networking, Social Media

When it comes to branding, it’s critical to be consistent wherever you promote your brand. Both online and offline, your promotional efforts have to align with each other to be effective. Wherever your business has a presence, your brand identity needs to be...

Logo Format: Explanation of File Formats

by Laura DeVries | Apr 24, 2015 | Company Branding, Graphic Design

As a graphic designer and marketing professional, I often work with new clients that already have an existing logo. To move forward using that logo, I ask them to send me their original logo artwork so I can start working on their content. Then comes the nagging...

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