by Laura DeVries | Oct 11, 2022 | brand, Event Marketing, Holiday Season Marketing, Marketing, Website
Are you making business plans for the upcoming holiday season? With more than half of U.S. consumers planning to buy fewer gifts this year than in 2021, it’s more important than ever to do some early planning in an effort to boost profits as we reach year-end....
by Laura DeVries | Jul 8, 2022 | brand, Brand Management, Marketing
What is brand management? And how do you know when it’s time for rebranding? Brand management is a marketing tool used to increase the perceived value of your brand or product line. The goal is to build brand awareness, gain loyal customers, and increase your...
by Laura DeVries | Jun 16, 2022 | Company Branding, Marketing, Sales
Are you like many Americans pondering the question, “Are we going into a recession?” The answer you’ll receive depends on who you ask…some economists say it’s pretty certain within the next couple of years, while others say...
by Laura DeVries | May 9, 2022 | Podcasts
You can find one or two news articles every day talking about the latest podcasts making their debut. There seems to be no shortage of podcasts these days but with good reason. Within the next two years, the podcast listening audience is expected to reach...
by Laura DeVries | Apr 14, 2022 | Communications, Marketing
Finding meaning and purpose in life is something that most Americans think about on a regular basis. Imagine if we all had time to use the power of focus to find meaning and purpose in our personal and professional lives. When working in the...
