by Laura DeVries | Sep 10, 2025 | Uncategorized
What Are KPIs and What Every Marketer Should Track (and Why It Matters) In the fast-paced world of marketing, it’s easy to get caught up in producing content, running ads, or engaging on social media without stopping to ask the critical question: Is this actually...
by Laura DeVries | Aug 1, 2025 | Blogging, Marketing, Networking, Social Media
Let’s be honest—going viral is overrated. Sure, it looks flashy. A sudden spike in views, a flood of likes, a burst of new followers. But what happens after the algorithm moves on and the buzz dies down? Crickets. In a marketing world obsessed with trends, hacks, and...
by Laura DeVries | Jun 24, 2025 | Uncategorized
In today’s fast-paced digital world, there are more ways than ever to stay connected with your clients—email, phone calls, text messages, Zoom, Teams, Slack, and more. But with all these options comes a question that every business professional faces: What is the best...
by Laura DeVries | May 15, 2025 | Uncategorized
Ah, summer. The sun is shining, the patios are calling, and your inbox is… overflowing. Sound familiar? While summer is often synonymous with vacation and relaxation, the work world doesn’t exactly hit pause. Balancing sunny-day distractions with your to-do list can...
by Laura DeVries | Mar 1, 2025 | Uncategorized
Why Embrace Seasonal Branding? Seasonal branding goes beyond simply decorating your storefront for the holidays. It’s about strategically weaving seasonal themes, colors, and messaging into your overall marketing efforts. This approach offers several key...
