by Laura DeVries | Jun 14, 2021 | Marketing
Depending on how long you’ve been in business, you may have started marketing with direct mail and eventually moved to marketing with email, but which one is better for your business? Marketing is a science and involves scientific studies to determine the best...
by Laura DeVries | Jul 21, 2020 | Uncategorized
The IMF’s World Economic Outlook report for April 2020 indicates we’re heading into an economic crisis like no other. These are uncertain times and any business that plans to survive will need to work hard, and smart, to differentiate themselves and get...
by Laura DeVries | May 13, 2020 | Pay Per Click (PPC)
PPC stands for pay-per-click. It’s a form of online advertising where advertisers pay a fee each time their ad is clicked on. This method of advertising is essentially a way to buy visits to your site rather than to generate traffic organically. Some of the most...
