by Laura DeVries | Feb 10, 2021 | Marketing
Since the pandemic hit in early 2020, around 42% of the American workforce now works from home (WFH). While some companies have moved to completely WFH, others have a mix of in-office and online workers. Whichever one your business has switched to, you might...
by Laura DeVries | Jan 12, 2021 | Company Branding
Building a brand is tricky. You want people to think of your business uniquely. Ideally, you want to create a “vibe” that not only connects you with your market but associates a specific meaning within the mind of the consumer. In order to establish such a position,...
by Laura DeVries | Dec 9, 2020 | Website
When it comes to marketing in 2020, you want your website optimized for your new visitors. Your website is your digital storefront. A slow-functioning site, poor user experience, or less than stellar content might as well be a dingy, unkempt shop that has your name...
by Laura DeVries | Dec 9, 2020 | Blogging
Did you know that Google gets over 63,000 searches per second? It’s such a popular search engine that people all over the world are familiar with it. But while so many people frequently use Google (and other search engines), very few actually...
by Laura DeVries | Nov 9, 2020 | Marketing
Did you know that 90% of consumers haven’t made their mind about a brand before they start searching? This means your online presence and how you market your business is key to your company’s success. But you can’t just go about marketing at a whim....
