by Laura DeVries | Aug 1, 2025 | Blogging, Marketing, Networking, Social Media
Let’s be honest—going viral is overrated. Sure, it looks flashy. A sudden spike in views, a flood of likes, a burst of new followers. But what happens after the algorithm moves on and the buzz dies down? Crickets. In a marketing world obsessed with trends, hacks, and...
by Laura DeVries | Aug 17, 2020 | Social Media
Social media is one of the biggest parts of our modern lives. Nearly 70 percent of Americans have a Facebook account. On top of this, some of us use Twitter, Snapchat, Instagram, and more: what will social media in the future look like? This is an...
by Laura DeVries | Apr 16, 2020 | Blogging, Communications, Company Branding, Marketing, Networking, Social Media, Website
To say the last few weeks haven’t affected all of us both personally and professionally would be a disservice to our families and businesses. We want to reassure you that we are here for you and remind you of the importance to stay engaged with your clients – even...
by Laura DeVries | Nov 21, 2019 | Company Branding, Social Media
We all know that Facebook is the king of social media. As of the end of 2016, Facebook had 2.41 billion monthly active users (Statista, 2019). That isn’t anything to scoff at. When you have a pool of over two-sevenths of the human population to reach out to at your...
by Laura DeVries | Oct 5, 2019 | Blogging, Social Media
The answer to this question is not an easy one. Unfortunately, there is just no cookie-cutter strategy for how frequently you should blog. However, there are several points to keep in mind when seeking success with your blog… You Have to Build a Reader Base As a...
by Laura DeVries | Apr 15, 2019 | Company Branding, Graphic Design, Marketing, Networking, Social Media
When it comes to branding, it’s critical to be consistent wherever you promote your brand. Both online and offline, your promotional efforts have to align with each other to be effective. Wherever your business has a presence, your brand identity needs to be...