Let’s be real. “Always Be Closing” (ABC) selling is not a nice way to sell to people. What is ABC Selling? This is a sales method that’s been made famous for decades thanks to a...
11 Practices to Avoid in Email Communication
Email has been a staple of business communication since the turn of the millennium. It’s great for ongoing business, keeping a record of conversations in writing, and reaching...
Guest Blog: Tom Jenkins – The Right Way to Think about Willpower in 2020
It sounds great. Doesn't it? You're going to make a resolution to take your business or life to the next level and this is going to be the year you stick with it. You tell...
How Often Should You Update Your Website?
The short answer to this question is: As often as it’s worth updating. Your next question is probably: what’s worth updating? When you run a business, there are always...
How Do I Start a Facebook Page for my Business?
We all know that Facebook is the king of social media. As of the end of 2016, Facebook had 2.41 billion monthly active users (Statista, 2019). That isn’t anything to scoff at....
How Often Should I Blog?
The answer to this question is not an easy one. Unfortunately, there is just no cookie-cutter strategy for how frequently you should blog. However, there are several points to...
Guest Blog: Tom Jenkins – How to Make Your Mindset Your Most Valuable Asset in Two Weeks
This month we are featuring a guest blogger! I met with a new friend, Tom Jenkins a few months ago and we started talking about the value and importance of having...
Woman-Owned CommCore Marketing Celebrates Five Years in Business
[St. Louis, MO, August 15, 2019] CommCore Marketing, a certified Woman-Owned Business, announced its 5th anniversary as a marketing services business. CommCore Marketing was...
6 Tips for Achieving Social Media Success as a B2B Company
A lot of B2B (Business-to-Business) businesses struggle with social media. And B2Bs have really been lagging behind B2Cs (Business-to-Consumer) when it comes to adopting social...
Do I Have to Use Social Media for Marketing?
If you’re asking this question, chances are you might think social media is just a passing trend or a buzzword used to please young people. You might think the benefits of social...
Video Marketing: 4 Reasons Why You Need It
Back when ranking on search engines was the main motivator for content marketing, marketers were all about written content. Now it’s all about video. In fact, almost 50%...
5 Key Strategies to Unifying Your Brand Identity
When it comes to branding, it's critical to be consistent wherever you promote your brand. Both online and offline, your promotional efforts have to align with each other to be...